I just LOVE it when a big brand gets behind a worthy cause…so you can only imagine my utter joy in hearing that uber cool brand KENZO is partnering with the Blue Marine Foundation to get behind the fight against over fishing!
Head on over to their website for ‘Tips on how to eat fish in a sustainable way’, and interviews and recipes from fancy French peeps.
The Blue Marine Foundation’s mission statement is the active and effective protection of 10% of the world’s oceans by 2020, delivered through a network of marine reserves and private sector led solutions in the sea.
To financially assist the Blue Marine Foundation with all their endeavours, KENZO has launched a super cool line of sweaters and tees for guys and gals! Shopping to save the world? What are you waiting for?! GO!